Senior Manager of Merchandising

Bachelor degree

Key Responsibilities:

1. Merchandising Strategy

• Develop and implement merchandising strategies to achieve business objectives.
• Analyze market trends, customer preferences, and sales data to inform product selection.
• Collaborate with sales and marketing teams to align strategies with overall business goals.

2. Product Selection and Development

• Oversee product selection to ensure a diverse and appealing assortment.
• Partner with design and production teams for new product development aligned with market demands.
• Maintain product quality standards in line with the brand vision.

3. Inventory Management

• Optimize inventory levels to avoid excess stock and minimize stockouts.
• Implement robust inventory management systems for timely replenishment.
• Conduct periodic audits to ensure inventory accuracy.

4. Sales Analysis and Reporting

• Analyze sales performance to identify trends and actionable insights.
• Prepare detailed sales reports for senior management, highlighting recommendations.
• Utilize data to refine product assortments and enhance sales outcomes.

5. Vendor and Supplier Management

• Build and sustain strong vendor relationships for cost-effective procurement.
• Negotiate favorable terms with vendors to optimize pricing and delivery schedules.
• Monitor and ensure vendor compliance with performance standards.

6. Team Leadership and Development

• Lead, mentor, and grow the merchandising team.
• Conduct regular performance reviews and identify training needs.
• Foster a high-performing and collaborative team culture.

7. Collaboration and Communication

• Work cross-functionally with design, production, sales, and marketing teams for seamless execution.
• Communicate merchandising plans effectively to senior management and stakeholders.
• Incorporate stakeholder feedback into strategic plans.

Key Result Areas (KRAs):

1. Sales Growth:

   • Increase annual sales revenue by 15%.

2. Product Assortment Optimization:

   • Maintain a 90% sell-through rate for new assortments.

3. Inventory Management:

   • Reduce excess inventory by 20% and maintain stockout rates below 5%.

4. Vendor Performance:

   • Achieve a 95% on-time delivery rate from vendors.

5. Team Development:

   • Ensure an employee satisfaction score of 85% or higher.

6. Customer Satisfaction:

   • Attain a customer satisfaction score of 90% or higher.

Key Performance Indicators (KPIs):

1. Sales Revenue Growth: Achieve 15% year-over-year revenue growth.
2. Sell-Through Rate: Maintain a 90% sell-through rate on new products.
3. Inventory Turnover Rate: Attain an inventory turnover rate of 4 times annually.
4. Vendor On-Time Delivery: Ensure a 95% on-time delivery rate.
5. Employee Satisfaction Score: Achieve 85% satisfaction within the team.
6. Customer Satisfaction Score: Reach a 90% customer satisfaction rating.

Qualifications and Requirements:

• Experience: 4–6 years in merchandising, with a proven track record in strategy development and execution.
• Skills: Strong analytical, negotiation, and leadership abilities.
• Education: Bachelor's degree in Business Administration, Marketing, or a related field preferred.
• CTC: ₹55,000–₹60,000 per month.