Job Title: Fashion Designer
Department: Design and Sales
Detailed Work Profile
- Design Conceptualization:
- Develop design concepts based on customer requirements.
- Sketching & Prototyping:
- Create sketches and prototypes of new designs.
- Trend Analysis:
- Analyze trends, preferences, and competitors in the fashion market.
- Material Selection:
- Choose suitable materials for garments, balancing aesthetics and functionality.
- Product Development:
- Design and develop new fashion products.
- Production Oversight:
- Oversee the production process to ensure quality and accuracy.
- Client and Market Development:
- Identify prospective clients and business opportunities through market research, networking, and lead generation.
- Cultivate relationships with existing clients, understanding their needs to provide tailored fashion solutions.
- Marketing Strategies:
- Develop and execute marketing strategies to promote fashion products, including participating in trade shows, fashion events, and promotional campaigns.
- Collaborate with marketing teams to create compelling content, such as lookbooks, social media posts, and email campaigns, to showcase product offerings and drive engagement.
- Leverage digital platforms and social media channels to enhance brand visibility, increase brand awareness, and attract potential clients.